Let Love Lead NGO on Wednesday, 7 October 2026, mobilised more than 6,500 volunteers in Accra for its Green & Clean Initiative, an environmental sanitation and tree-planting exercise aimed at promoting cleanliness and collective responsibility across Ghana.
The initiative also marked the launch of the organisation’s Culture of Cleanliness Campaign (2027–2032), a long-term effort to make environmental sanitation a sustained national priority through community mobilisation, public education and collective action.
The programme featured solidarity messages from dignitaries and supporters before participants embarked on a clean-up procession from the Afrikiko Restaurant area, along Independence Avenue, through the Ako-Adjei Roundabout and towards the State House Forecourt.
Volunteers swept roads, collected plastic waste and desilted choked drains along the route. The exercise also included the planting of more than 20 legacy trees to support environmental sustainability and encourage a lasting culture of environmental responsibility.
The turnout brought together community sanitation groups, keep-fit clubs, students, volunteers from South Africa and members of the Ghanaian diaspora. Participating groups included Achimota Keep Fit Club, Abofu Keep Fit Club, Obaana Ladies, BuzStopBoys, Uptown Cleaners, Brush and Broom, Borla Taxi Transport Service, Zero Waste, Action Brothers, Drift Bikers, Sanitation Police, Let’s Clean Kpong and Old Gold Football Club.
Educational institutions also contributed to the exercise, with students from MayFlower International School, Independence Avenue 1 Basic School, Bishop Girls Basic School, Private Odartey Basic School, Accra Sempe Basic School, HOTCASS Basic School, the University of Ghana, the University of Professional Studies, Accra, and Accra Technical University participating.
The initiative received support from public figures and personalities, including music duo Keche Global, legendary musician Akosua Agyapong, Nana Antwi Ofori Boasiako, Langabell, Nana Kwaku Bonsam, Commander Cyborg, Tony Addison Dodoo, Kojo Sarfo, Alhaji Said Sinare, Ralph the Citizen, Hon. Yussif Jajah and Hon. Teddy Safori Addi.
Several public institutions supported the exercise, including the Ghana Police Service, National Ambulance Service, Ghana Immigration Service and the National Disaster Management Organisation (NADMO). The Ghana Dance Association, Department of Parks and Gardens, Greater Accra Regional Coordinating Council, and the Korle Klottey, Ayawaso North, Ayawaso Central and Okaikwei North Municipal Assemblies also participated.
Private-sector partners included 3 Foundation, Tasco Security, Verna Water, Everpack, A1 Diesel, Softcare, Incant 2 Solutions, Palace Mall, A-Z and Auto Z. Media organisations, including TV3, Original TV, Metro TV, GTV, Starr FM and GHOne TV, alongside various bloggers, covered the exercise. Media General, Afrikiko Restaurant and the State Protocol Department at the State House also supported the programme.
During the event, Dawood Akwesi Agyemang, Founding President of Let Love Lead NGO, popularly known as Big Dawood, led dignitaries in planting legacy trees and expressed gratitude to the volunteers, partners, institutions and individuals whose contributions helped make the programme possible.
The Green & Clean Initiative builds on Let Love Lead NGO’s previous environmental sanitation projects, including annual clean-up exercises in Spintex and at Kwame Nkrumah Circle, as well as a major sanitation exercise in Nima that attracted close to 3,000 participants. The Nima exercise focused on clearing a drainage channel stretching from Nima-Mamobi to the Paloma Hotel area, combining community mobilisation with practical action to improve sanitation.
Beyond its environmental work, the organisation has supported victims of the June 3 disaster and provided assistance to communities affected by flooding in Accra. These efforts reflect its broader commitment to addressing environmental challenges alongside their humanitarian consequences.
Through the Culture of Cleanliness Campaign (2027–2032), Let Love Lead NGO intends to build on these initiatives by encouraging individuals, communities, public institutions and businesses to make environmental responsibility a consistent part of everyday life. The campaign underscores the organisation’s position that lasting improvements in sanitation require sustained public participation, responsible waste management and collective action to protect Ghana’s environment for future generations.
