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MTN Ghana Launches MTN Ads To Empower Brands With Targeted Marketing

Dennis Ato Keelson by Dennis Ato Keelson
July 7, 2025
in Business
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MTN Ghana Launches MTN Ads To Empower Brands With Targeted Marketing

Ibrahim Misto, Chief Digital Officer of MTN Ghana speaking at the Gong Gong Awards

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The Chief Digital Officer for MTN Ghana, Ibrahim Misto, has officially launched MTN Ads, a powerful, insight-led advertising solution designed to transform how brands engage with consumers.

MTN Ads is a suite of advertising solutions designed to deliver personalised, relevant, and high-performing campaigns through trusted and engaging channels such as SMS, display and audio, enabling businesses to deliver high-performing and personalised campaigns.

Speaking at the 2025 Gong-Gong Awards held at the Labadi Beach Hotel in Accra to launch MTN Ads, Mr. Ibrahim Misto emphasised that MTN Ads is more than just another advertising platform—it is a bridge between a brand’s ambition and its customers’ attention, powered by deep insights from MTN’s 28 million subscriber base.

He stated, “With MTN Ads, you can reach the right customer, at the right time, through the right channel—with zero guesswork. MTN’s vast reach and its embedded role in the daily lives of millions position us as more than just a network provider. We are now a digital partner for businesses aiming to maximise their marketing return on investment.”

He concluded, “The future of advertising lies in community—where brands, creatives, and technologists collaborate using the right tools to support and empower one another.”

The MTN Ads is now available to brands, agencies, and businesses across Ghana. Customers can access MTN Ads by clicking on this link ads.mtn.com/contact-us to access the service. For more information, visit ads.mtn.com

Ibrahim Misto (2nd R) in a group picture with other MTN Staff and a rep from ‘Africa Is Talking’

Media Contacts:

Adwoa Afriyie Wiafe

Chief Corporate Services and Sustainability Officer

Georgina Asare Fiagbenu

Corporate Communications Senior Manager

Email: [email protected]

About MTN Ghana

MTN Ghana is the market leader in the mobile telecommunications industry in Ghana, offering subscribers a range of exciting options under Pay As You Go, Pay Monthly and Mobile Financial Services. The company is part of the MTN Group which is a leading emerging market leader with a clear vision to lead the delivery of a bold new digital world to our customers. We are inspired by our belief that everyone deserves the benefits of a modern connected life. Scancom PLC is listed on the Ghana Stock Exchange. Our strategy is Ambition 2025: Leading digital solutions for Africa’s progress.

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